Start with the current product
Review its architecture, operating behavior, field feedback, and business priorities. Define which improvements matter and how they will be assessed.
Work with Theta to evaluate existing products, respond to field feedback, and plan changes in cost, control, electronics, firmware, and connectivity throughout the product lifecycle.

The control strategy becomes a product through electronics, measurement, firmware integration, and hardware evaluation.
Review its architecture, operating behavior, field feedback, and business priorities. Define which improvements matter and how they will be assessed.
Evaluate component choices, integration, and firmware changes against performance and reliability requirements. Cost reduction is assessed with the complete product in view.
Compare induction and PMSM options in the context of the load, speed range, inverter, interfaces, upfront cost, and cost of operation. Simulation can inform alternatives before prototype investment.
Prioritize product variants and improvements after Start of Production. Verify changes with relevant measurements and document the impact on the existing platform.
Bring Theta into the engineering decisions that shape a new product, strengthen an existing platform, or connect a product to its operation.
Connect requirements, simulation, motor control, custom electronics, and firmware from concept through prototype evaluation and production support.
Evaluate cost, field feedback, motor upgrades, retrofit, and product variants. Shape a practical engineering roadmap beyond Start of Production.
Bring embedded communication, telemetry, cloud integration, and maintenance use cases into the product’s wider operating context.
Bring your requirements. Let’s explore the engineering together.